Ogunquit’s newest sweet spot,

Ayla’s Sweet Wonder

, is a charming little shop serving up small-batch ice cream and fresh coffee in a space that’s as delightful as the treats. Try a creamy scoop in a handmade waffle cone—or go big with their signature ice cream nachos, made with crunchy waffle cone chips.

Opening in early May,

Duke's (Surf and beach apparel)

brings a refined take on surf and beach apparel to the heart of Perkins Cove. Think stylish coastal wear for women, men, and kids - plus accessories that channel laid-back luxury. It’s a new name, but the family behind Duke’s has deep roots in the Cove. Be sure to swing by and say hello.

Every vacation town needs a bookshop—and now Perkins Cove has one to call its own. The new

Perkins Cove Bookshop

is tucked into a beautifully renovated space that makes for an irresistibly cozy browsing and reading experience. Whether you're on the hunt for a beach read, a Maine-inspired memoir, or a thoughtful gift, this charming little shop has you covered. Grab a book, find a bench by the cove, and let your vacation slow down a little.

After years in Eliot, Maine,

Alchemy Handcrafted Jewelry & Gifts

has brought its signature sparkle to Ogunquit. Now located in the brand-new Hutchins Commons building next to the post office, this shop is a treasure trove of handcrafted jewelry and thoughtfully chosen gifts. Their specialty? Custom fine jewelry that blends artistry with personal meaning. Whether you're looking for a one-of-a-kind piece or a unique gift, Alchemy’s new space is the perfect place to start exploring.

The beloved

Old Village Inn Restaurant & Pub

reopened in 2024 with a standout food and cocktail menu, and this year they’ve gone even further. Over the winter, the entire interior has been reimagined. Brighter, more modern, and effortlessly chic, the new space brings fresh energy to a long-time favorite.

Beach Bum Threads Surf Club

has traded its cozy Cove space for a much larger location right in Ogunquit Village. It’s the same laid-back surf shop vibe you love - just with more room to browse. Stop in and check out their expanded selection!

Kiki's

has moved, but don’t worry, they didn’t go far. Still in Perkins Cove, you’ll now find them across the street at 106 Perkins Cove Rd. With two full floors to explore, you’ll have twice the opportunity to discover your next favorite thing.

Say hello to

The Trident Inn

, Ogunquit’s newest boutique stay. Formerly known as 2 Village Square, the property has been completely transformed under the creative eye of Scottie Vogel (yes, the same Scottie from The Front Porch and Crew). With a stylish new vibe and an onsite restaurant, it’s already making waves.

Coastal Alchemist Corks & Cocktails

, the sleek little wine bar that once lived near the

Barn Gallery

, now has a new home, inside

The Trident Inn

. It’s still as cozy and curated as ever, just a few steps closer to your room (which could come in handy after a glass or two... or three).

While the season brings plenty of fresh openings, a few local favorites are currently taking time to recover from recent fires.

Oarweed Restaurant

, Uniques and Antiques, and

Five-O Shore Road

are all temporarily closed. We’re looking forward to seeing each of them return stronger than ever.